According to the Dutch trade association for distance selling (Thuiswinkel.org), the total distant consumer sales in the Netherlands grew to EUR3.7 billion in 2006. This is an impressive 13.2% improvement over the total for distant selling activities in 2005.
The internet is responsible for the majority of distant sales and had a total value of EUR2.82 million in 2006. This is an 28% improvement over the previous year. According to the association one major factor in the success of online retail is the fact that the Dutch online population keeps on growing. In 2006, 64% of the Dutch population was online, while the year before this was just 61%.
Table Distance Selling Online Monitor 2006
Development online consumer spending in EUR millions per annum:
1998:: € 41,-
1999: € 147,-
2000: € 312,-
2001: € 527,-
2002: € 937,-
2003: € 1.237,-
2004: € 1.678,-
2005: € 2.210,-
2006: € 2.820,-
Source: Thuiswinkel Markt Monitor, Blauw Research/Thuiswinkel.org, 2006-2
No comments:
Post a Comment