Dutch Aldi Stores Raise Prices

The Dutch Aldi stores are about to raise prices. Next Saturday the discount grocery retailer will take out full page ads in the major Dutch newspapers to explain the necessity of these changes in price to the Dutch consumers. Huge signs and other in-store communication will also be used to explain the position of Aldi.

The reasons Aldi gives for this move are the increased global prices for energy and raw materials. This means cost price has seen a significant increase for most Aldi articles. This remarkable move means that Aldi is the first grocery retailer in Dutch history to announce a price increase. Overall Aldi customers will have to pay two to three percent more for their groceries.